Allocator Mindset

We allocate our attention, capital, endorsements - and these decisions are some of the most consequential.

As an investor it's often the asset class allocation chosen that matters more to the long run outcome than the individual investments or funds you use to satisfy the allocation requirements.

I’m allocating time and energy to writing because:

1. Nothing sharpens my clarity or perspective as much as writing
2. Nothing forces me to make my writing great like publishing it
3. One day I will die; I want to leave my daughters the best advice I can synthesise

You can also find me at noahpepper.com